Media Gratis

Auteurs-es

  • Doris Mirella

DOI :

https://doi.org/10.15353/cjo.v68i3.4608

Résumé

Media doesn't come free, ... or does it? To some extent, there are possibilities that are available for not-for-profit organisations, such as the Canadian Associa­tion of Optometrists (CAO). With ready media tools in one hand and a creative approach in the other, the National Public Education Commit­tee (NPEC) has devised a number of different strategies to carry the momentum of the na­tional paid media. 

Publié-e

2021-10-14

Comment citer

Mirella, D. (2021). Media Gratis. Canadian Journal of Optometry, 68(3). https://doi.org/10.15353/cjo.v68i3.4608

Numéro

Rubrique

Rapports de cas